
Research shows that despite the discomfort of dry eye , it tends not to be given a great deal of
attention, leaving a high percentage of sufferers to self-administer from
a confusing array ofavailable products.
Products are purchased and rejected without fully understanding the
condition often without consultation with an eye care
professional. Surprisingly, given the choice of products available, few people are
satisfied with their choices, reporting that at best they
offer "some relief", or more often no relief
at all. As a result product purchase is often made on an ad hoc basis
based on varying needs at the time of purchase.
The Clinitas range offers valuable support
to maintain contact lens and solution business. Numerous studies demonstrate
that up to 70% of contact lens wearers discontinue use within the
first two years, with the most common reasons given as discomfort
and dryness. By managing the problem, contact lens use is more comfortable and prolonged.
- Range of products
- Lost sales
- Ageing population, pre-disposed to dry eye
- Post lasik surgery
- Lifestyle, increased computer usage, travel, air conditioned environments